How I Built This with Guy Raz-logo

How I Built This with Guy Raz

NPR

Guy Raz dives into the stories behind some of the world's best known companies. How I Built This weaves a narrative journey about innovators, entrepreneurs and idealists—and the movements they built.

Guy Raz dives into the stories behind some of the world's best known companies. How I Built This weaves a narrative journey about innovators, entrepreneurs and idealists—and the movements they built.

Location:

United States

Networks:

NPR

Description:

Guy Raz dives into the stories behind some of the world's best known companies. How I Built This weaves a narrative journey about innovators, entrepreneurs and idealists—and the movements they built.

Language:

English


Episodes

Sub Pop Records: Bruce Pavitt and Jonathan Poneman

6/1/2020
Bruce Pavitt and Jonathan Poneman were two rock-and-roll fans who met at exactly the right time and place: Seattle in the early 1980s, where a raw hybrid of metal and punk was finding its voice in dingy clubs. With borrowed money and bounced checks, the two friends started Sub Pop Records, the iconic label that launched Nirvana, defined the grunge movement, and helped transform Seattle into a mecca for music.

Duration:01:28:34

How I Built Resilience: Live with Alli Webb and Andy Puddicombe & Rich Pierson

5/30/2020
Alli Webb, co-founder of Drybar, talks with Guy about why she believes that investing time into fashion and beauty is still worthwhile, even though many of us aren't going out much. Founders of the meditation app Headspace, Andy Puddicombe and Rich Pierson, talk about taking their business remote, and give some tips on how to approach meditation, even with an unquiet mind. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and...

Duration:00:31:42

How I Built Resilience: Live with Kyle Connaughton and Daniel Humm

5/28/2020
Kyle Connaughton's restaurant has been impacted by wildfires, floods, and now, the COVID-19 pandemic. Kyle spoke with Guy about keeping SingleThread Farms afloat while giving back to his community with free meals. When Eleven Madison Park closed its doors on March 21, nobody expected chef Daniel Humm to turn the Michelin 3-star restaurant into a commissary kitchen. Daniel spoke to Guy about serving 5,000 meals daily and what the future of fine dining could look like in a post-pandemic world....

Duration:00:25:55

reCAPTCHA and Duolingo: Luis von Ahn

5/25/2020
In 2000, Luis von Ahn was starting his PhD in computer science when he attended a talk and happened to learn about one of Yahoo's biggest problems: automated bots were signing up for millions of free Yahoo email accounts, and generating tons of spam. Luis' idea to solve this problem became CAPTCHA, the squiggly letters we type into a website to prove we're human. He gave away that idea for free, but years later, that same idea had evolved into a new way to monetize language learning on the...

Duration:01:05:53

How I Built Resilience: Live with Sarah LaFleur

5/23/2020
When Sarah LaFleur started M.M.LaFleur, she wanted to help women dress efficiently and comfortably for the office. Now that most of her customers are working from home, Sarah has to rethink her brand and her marketing to stay relevant. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entrepreneurs about how they're navigating these turbulent times.

Duration:00:17:53

How I Built Resilience: Live with Tony Xu and Marcia Kilgore

5/21/2020
When Tony Xu started DoorDash in 2013, he wanted to help local restaurants stay afloat by introducing them to online delivery. Today, his quest remains the same, now that DoorDash has become an essential business during the COVID-19 pandemic. Marcia Kilgore's footwear brand, FitFlop, is experiencing a downturn in sales as retail stores stay closed. However, Beauty Pie – her direct-to-consumer cosmetics brand – is thriving as the beauty industry goes digital. These conversations are excerpts...

Duration:00:32:15

Jo Loves: Jo Malone CBE

5/18/2020
As a girl in 1970s London, Jo Malone learned how to make face creams by going to work with her mom at a private skin care clinic. By the time she was in her 20's, Jo was running her own skin care and cosmetics business, which eventually grew to include bath oils, scented candles, and fragrances under the brand Jo Malone London. Jo sold the brand to Estée Lauder in 1999 and then left the business after a life-changing diagnosis. She now has a fragrance company called Jo Loves, where she...

Duration:01:23:46

How I Built Resilience: Live with Tobias Lütke and Jon Stein

5/16/2020
When Tobias Lütke started Shopify, he wanted to empower merchants to start small and build resilience. Tobi spoke with Guy about the relevance of those principles in 2020, as he explains the rise of Shopify sign-ups during the pandemic. Jon Stein spoke with Guy about starting Betterment in the wake of the 2008 recession, and why this economic downturn could be the perfect time to start a company. These conversations are excerpts from our How I Built Resilience series, where Guy talks online...

Duration:00:29:44

How I Built Resilience: Live with Samin Nosrat and Alice Waters & Fanny Singer

5/14/2020
Samin Nosrat, the author of Salt, Fat, Acid, Heat, talks with Guy about unintentionally writing the ultimate quarantine cookbook, and how she's been inspired by the camaraderie among fellow home cooks. Chez Panisse founder Alice Waters and her daughter Fanny Singer tell Guy some tips for growing a victory garden and helping local farmers stay in business. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entrepreneurs about how...

Duration:00:27:08

Impossible Foods: Pat Brown

5/11/2020
When he was nearly 60, Pat Brown left a dream job to pursue an ambitious mission: to create delicious meat from plants. As a biochemist, he'd become alarmed at the destructive impact of meat production on the environment, so he set out to make a burger so juicy and flavorful that even meat-lovers would crave it. After some painstaking research, Pat's team created the Impossible Burger, and famous chefs started to feature it in their restaurants. In 2019, the Impossible Whopper launched at...

Duration:01:04:52

How I Built Resilience: Live with Stewart Butterfield and Steve Holmes

5/9/2020
Slack's co-founder Stewart Butterfield wonders what the future of work will look like for his 12 million customers. Springfree Trampoline's co-founder Steve Holmes says the company has seen a 300 percent increase in demand for its products. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entrepreneurs about how they're navigating these turbulent times.

Duration:00:21:56

How I Built Resilience: Live with Christina Tosi and Gary Erickson & Kit Crawford

5/7/2020
Since March, only five of Milk Bar's 18 locations have been up and running, but founder Christina Tosi tells Guy she is determined to bring the joy of baking to the doorsteps of family, friends, and healthcare workers. Gary Erickson and Kit Crawford have donated more than 3 million Clif Bars to doctors and nurses during the COVID-19 crisis. They tell Guy about the importance of morale when running an essential business during a pandemic. These conversations are excerpts from our How I Built...

Duration:00:30:13

Cotopaxi: Davis Smith

5/4/2020
By his mid-30's, Davis Smith had co-founded two businesses. The first ended well, but the second was such a disappointment that he wondered if he should even bother trying again. But he did. In 2014, he launched Cotopaxi, an outdoor gear company with two fluffy llamas as mascots and an expressed mission to do good in the world. The brand is now making tens of millions of dollars a year, and Davis hopes that the current pandemic will not slow its ambitions to grow and to give back generously.

Duration:01:06:46

How I Built Resilience: Live with José Andrés

4/30/2020
When chef José Andrés isn't running Michelin-starred restaurants, he's feeding the masses through World Central Kitchen, a nonprofit he founded that brings food to people during humanitarian crises. The COVID-19 crisis has shut down his restaurants indefinitely, but José is busier than ever leading the relief efforts of World Central Kitchen, which has served more than 3 million people to date. José talked to Guy as part of our How I Built Resilience series: weekly online conversations with...

Duration:00:28:47

Fitbit: James Park

4/27/2020
In 2006, James Park had what he describes as a "lightning bolt" moment when he first used a Nintendo Wii. Fascinated by its motion-tracking controller, James wondered if you could take the technology out of the living room and into the streets. Three years later, he and co-founder Eric Friedman launched the Fitbit Tracker, which allowed users to track their steps and compare progress with others. Sales took off, and Fitbit dominated the wearables market until the Apple Watch came along,...

Duration:01:05:28

How I Built Resilience: Live with Simon Sinek

4/23/2020
Each week, Guy is hosting online conversations with founders and entrepreneurs about how they're navigating these turbulent times. Today's conversation is with Simon Sinek, whose books about business — including "Start with Why," and "The Infinite Game" — offer guidance to founders that is especially timely right now.

Duration:00:19:03

Brooklinen: Vicki and Rich Fulop

4/20/2020
On the first day of their Vegas vacation in 2012, Rich and Vicki Fulop sat down on their hotel bed and immediately had the same thought: "These sheets are really nice!" The fabric was the perfect blend of cool, crisp, and soft, but the sheets turned out to be way too expensive to buy. So, Vicki and Rich wondered if it was possible to make high-end linen at reasonable prices; linen that would appeal to a younger market, "not just our moms." After many stumbles, they built Brooklinen into a...

Duration:01:10:05

How I Built Resilience: Live with David Neeleman and Tristan Walker

4/16/2020
Each week, Guy will be hosting brief online conversations with founders and members of the How I Built This community about how they're navigating these uncertain times. This past week, Guy spoke with two former guests: David Neeleman of JetBlue Airways, and Tristan Walker of Walker & Company. David described how Azul Airlines, his Brazil-based company, has been directly impacted by the COVID-19 crisis, and Tristan explained how he's innovating from home.

Duration:00:20:22

Sweetgreen: Nicolas Jammet and Jonathan Neman

4/13/2020
Nicolas Jammet and Jonathan Neman met at Georgetown University in 2003 and quickly bonded over their frustration at the lack of healthy food on campus. So during their senior year, along with a third friend, Nathaniel Ru, they decided to open a 500 square-foot restaurant serving fresh salads made with organic produce. They had no idea what they were doing and almost ran out of money five months in. But today, Sweetgreen has over 100 locations, and is using new technology to re-imagine the...

Duration:01:10:14

How I Built Resilience: Live with Susan Griffin-Black

4/9/2020
Each week, Guy will be hosting brief online conversations with founders and members of the How I Built This community about how they're navigating these uncertain times. This past Friday, Guy spoke with Susan Griffin-Black, founder of EO Products. Susan's company has made a full pivot by only producing hand sanitizer and hand soap from their facilities in San Rafael, California. As she continues to run her business, Susan told Guy about protecting her employees while trying to make enough...

Duration:00:13:13